Explore a product idea
Turn a vague idea or request into a clear problem, target user and discovery question, checked against what already exists in Jira and the code.
Product statusAvailable now
Why it matters
Before another feature becomes another project: does something similar exist already, half-built, or decided against? The answer comes from tickets, decisions and the actual code, not from memory.
Owner
Product Manager
Human + Agent
Participants · Agents
Trigger
A new idea, a customer request or a vague feature concept.
Required context
Optional context
Skills
Methods used inside this Activity: Opportunity framing (problem, user, evidence) · Reuse, extend, merge or build new
Activity steps
- 1Clarify the problem and the user behind the request.
- 2Check existing tickets, decisions and code: reuse, extend, merge or build new.
- 3Test the fit with the product objectives.
- 4Surface assumptions and define what must be learned next.
Output
Structured opportunity statement with a reuse-or-build recommendation and open questions.
Artifacts
Creates: Opportunity
What good looks like
- The problem is separated from the solution.
- The target user is explicit.
- Existing functionality and duplicates are named, with the affected components.
- Assumptions and unknowns are visible.
Quality gate
Destination
Usually next
Method references: Torres, Continuous Discovery Habits · SVPG, Discovery – Delivery
Deep dives from the AI PM Lab
Articles that explain the thinking behind this Activity.
Show us exactly how product work happens today.
Thirty minutes with a founder. We compare your process with the Playbook and pick the first Activity to run on your Jira and your repo.