Synthesise user research
Turn a batch of interviews and research inputs into defensible themes, pains and opportunities that enter the Product Brain as evidence.
Product statusAvailable now
Why it matters
Research that lives in a slide deck is read once. Research that lives in the Product Brain is used by every later Activity: the brief, the PRD, the prioritisation.
Owner
Product Manager
Human + Agent
Participants · Agents
Trigger
A meaningful batch of new research evidence exists.
Required context
Optional context
Skills
Methods used inside this Activity: Affinity clustering · Opportunity solution tree
Activity steps
- 1Extract observations per interview.
- 2Cluster into themes and distinguish frequency from severity.
- 3Identify contradictions and minority signals.
- 4Link evidence to existing or new opportunities.
Output
Research synthesis with themes, evidence and implications.
Artifacts
Creates: Research synthesis
Updates: Product Brain, Opportunity
What good looks like
- Every conclusion links to evidence.
- Minority signals are preserved.
- No fabricated consensus.
- Implications are stated as options, not as decisions.
Quality gate
Destination
Usually next
Method references: Torres, Continuous Discovery Habits
Show us exactly how product work happens today.
Thirty minutes with a founder. We compare your process with the Playbook and pick the first Activity to run on your Jira and your repo.